Club Admiralty Blog
Gamifying email cleanup
%AM, %b %America/Chicago %2025, %R email, gamification, mundane, YahooWhile I think of gamification, I usually think about it in a teaching and learning context. It hasn't always been the case, but, with the exception of achievements on the xbox, or on other gaming platforms, gamification for every day tasks has been on my back back back burner. This past Halloween, Yahoo! decided to dust off ye olde gamification tactics to encourage users to delete unwanted emails from their platform. I guess the "keep everything" approach that they tried to mimic from Google didn't pan out. Yes, they give you 20Gb of data for your email...but do you really need to keep those coupon offers that expired 10 years ago? So, when this gamified email experience came up, I decided to bite. I ended up cleaning up a lot of detritus from my Yahoo! inbox. A practice that I then applied to my Gmail that doesn't have extra storage to burn. This week, Yahoo! returned with another challenge, The Merry Inbox. For just 100 deleted emails, you too can earn this shiny. It's amazing that I was able to delete 100 emails in two days for this thing (I received more than 100 emails...).
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